Susanne A. Roschwalb Grant

The Susanne A. Roschwalb Grant for International Study and Research Award was established in 1996 to honor the memory of Susanne A. Roschwalb, an Associate Professor at American University, public relations practitioner, and active member of the AEJMC Public Relations Division until her death in 1996 at age 56 from complications related to breast cancer. 

Undergraduate and graduate students in public relations or mass communication programs whose plans include study or research of public relations and how the field interacts with society outside the United States are encouraged to apply for the $1,000.00 Susanne A. Roschwalb Grant for International Study and Research, awarded annually by the Public Relations Division since 1996. Please encourage your students to submit their research ideas for this award.

Application: Applicants must provide a brief project summary/description of their intended international program of study or research, contact information for a full-time public relations or mass communication faculty member willing to serve as a reference, and a completed application form.

Brief Description of Research Project (up to 500 words): Please be sure to address the purpose, theoretical framework, and method including the data collection process of the project and how you are planning to use the award money. You're also welcome to share any pre-work or planning you have done to ensure the feasibility of the project. 

Award Criteria: Full-time undergraduate and graduate students majoring in or emphasizing public relations or mass communication at four-year colleges and universities in the United States are eligible to apply. Applications will be judged in part on the quality of the expected contribution to public relations scholarship.

Deadline: All applications must be received by Monday, May 15, 2023 11:59 p.m. C.T. The application form can be found here: https://forms.gle/pyPn4HAd1JULjwsK6 

Any questions should be directed to chair Tugce Ertem-Eray at terteme@ncsu.edu 

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The 2021 winner was Pablo Miño, Ph.D. Candidate, School of Journalism and Media, University of North Carolina at Chapel Hill.

Broadly speaking, Miño's research focuses on the intersection of international, intercultural, and strategic communication. He is interested in researching how Latin American governments create and promote their nation brand to foreign publics, mainly with economic purposes—to foster exports, enhance foreign direct investment, and encourage tourists to visit their country. His approach to the topic is informed by concepts stemming from the advertising, branding, and public relations literature, as well as public diplomacy and the political economy of globalization. He is originally from Santiago, Chile.

Dissertation: Nation Branding in Latin America: Global, Regional, and Local Representations Intertwined.

Advisor: Lucinda Austin, Director, PhD Program, Hussman School of Journalism and Media, The University of North Carolina at Chapel Hill.

Miño's dissertation aims to explore the nation branding efforts of 20 Latin American countries between 2000 and 2020. Through the lens of the literature on the political economy of globalization, economic development in Latin America, branding, and strategic communication, Miño argues that globalization and neoliberalism have built the structure to support the nation branding and public diplomacy efforts of Latin American nations that aim to be recognized internationally, with economic interests in mind.

Roschwalb Grant Committee Chair Dr. Ioana Coman commented that "the committee was very impressed with Pablo's application, dissertation topic, and the implications of this research for both theory and practice!"