Volume 12, No. 2

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Volume 12, Number 2, 2022

EDITOR’S NOTE

Experiential learning is arguably the theme for journalism and mass communication programs in 2022. And rightfully so. When it comes to our students, we as educators want them to have evidence of tangible outcomes: news articles, broadcast reports, campaign pieces, social media analytics, documentaries, advertising sales, and the list continues.

In this issue, several articles, in both the research and teaching sections, focus on experiential learning. These are varied. For instance, one article concentrates on media sales. Another studies the implications of student-run agencies for the future, while another examines student-run media platforms.

Structuring course assignments in a way that promotes publication for an external audience also is featured as an experiential learning opportunity. Other related articles in this issue highlight news-academic partnerships, a scaffolding approach for students to produce short-term documentaries, and social media measurement strategies.

However, this issue also features a critical issue in journalism and mass communication, academically and professionally. Meg Heckman, Myojung Chung, and Jody Santos share their research into student journalists’ experiences with harassment.

If you are looking for ways to revitalize your course projects or departmental programs in 2023 so that they simulate or provide real-world experiences for your students, then this issue is for you. As the guest editor of the December 2022 issue of the TJMC Journal, I have enjoyed reading the contributions from these media scholars. Their work adds to a body of scholarship that is important to all of us.

Happy Holidays!
Melony Shemberger, Ed.D.

COVER

Vol. 12, no. 2 (2022)

RESEARCH ARTICLES

More Than a Game: A Review of How Role Playing in Crisis Simulations Has Impacted Public Relations Students
Kay L. Colley

“This isn’t what the industry should look like anymore”: U.S. Student Journalists, Harassment and Professional Socialization
Meg Heckman, Myojung Chung, and Jody Santos

Pounding the Pavement: A Media Sales Experiential Learning Project
Mary E. Brooks and Nancy Garcia

Student-run Agencies and the Future of Work: Pedagogical Applications from Dynamic Capabilities and Internal Communication
KiYong Kim, Christopher Wells, and Chidiebere Madu

Supporting Local News Ecosystems: Faculty Motivations in Maintaining News-Academic  Partnerships
Lara Salahi and Christina C. Smith

The Experience Lab: Student-run Media Platforms From Day One at Scale
Adam Wagler, Jill Martin, and Keri Mesropov

TEACHING ARTICLES:

Intentional Analytics: Social Media Measurement Strategies for Student Media
Sarah K. Maben

Listening for The Echo: How Our Students Are Stepping Into, Embracing Community Journalism
Amanda Bright

Short-form Documentary: A Scaffolding Approach Using Challenges
Susan Cardillo

Toward Publication: Using Work-Integrated Learning for Student Journalism to be Seen by Outside Audience
Nicole Kraft

Journalism Course Builds Trust, Transferable Skills in Non-Majors
Marti Maguire

REVIEWS:

Podcast Review: Weekly News Podcasts
Review by Kim Fox

Academics Face Increased Mental Health Issues
Review by Catherine Strong

Public Relations Management
Review by Lindsay M. McCluskey